Core values of Singapore Airlines

Pursuit of Excellence
We strive for the highest professional standards in our work and aim to be the best in everything we do.

Safety
We regard safety as an essential part of all our operations. We maintain our equipment and adopt practices that promote the safety of our customers and staff.

Customer First
Our customers are foremost in our minds all the time. We go the extra mile to exceed their expectations.

Concern for Staff
We value our staff and care for their well-being. We treat them with respect and dignity and seek to provide them with appropriate training and developement so that they can lead fulfilling careers.

Integrity
We strive for fairness in all our business and working relationships.

Teamwork
We work with pride as a worldwide team to achieve success together.